In support of World Sight Day, Horizon Therapeutics and Prevent Blindness launched a campaign that brings together the voices of the thyroid eye disease (TED) community to educate the public on how TED can damage vision and encourage people who are living with TED to put their vision first by sharing their experiences, monitoring their symptoms and finding the right doctor. World Sight Day is an internationally recognized awareness day designed to focus attention on blindness and vision impairment. This year’s dialogue emphasizes “Vision First,” with a call to the community to make vision a priority.
Now through Oct. 31, 2019, Horizon will donate $1 (up to $10,000) to Prevent Blindness every time someone texts “EYE” to 56512. The campaign also invites the TED community to visit www.MyTEDStory.com to share how they have seen TED affect vision–whether it be from experiencing it personally, or watching a friend, loved one or patient endure it. Select stories will be compiled and shared on social media to help people who are living with TED, healthcare professionals and the general public better understand the disease. Spotting the signs and symptoms of TED early can help decrease the chances of permanent eye damage. People who are at risk for TED, including those with Graves’ disease, are encouraged to pay attention to changes in their eyes – such as pain, redness, light sensitivity, bulging, blurry vision and double vision – and visit an ophthalmologist or oculoplastic surgeon to get an eye exam.
“According to the World Health Organization, approximately 80 percent of all vision impairment across the globe is considered avoidable–this statistic is both shocking and unacceptable,” Jeff Todd, president and CEO, Prevent Blindness, said in a news release. “As a part of our sight-saving mission, we are thrilled to partner with Horizon to raise awareness about TED and inspire patients to actively monitor and successfully manage their symptoms.”
“At Horizon, we’ve made it our priority to better understand the needs of the TED community,” said Matt Flesch, vice president, communications and patient advocacy, Horizon. “Through conversations with patients, caregivers and healthcare professionals, we’ve heard how this disease can impair vision – making it difficult to do the things we often take for granted, like drive, walk up or down stairs alone and read. By working together with Prevent Blindness, we hope to multiply our efforts and reach even more people with the TED education and support they need to speak up and be good advocates for their eye health.”
To learn more about World Sight Day and other ways to get involved, visit the website for The International Agency for the Prevention of Blindness.